We’re celebrating a record-breaking achievement after 12 of our dealerships were recognised with AutoTrader's Highly Rated Award, the highest number of awards we have ever received at one time.
The prestigious awards are based entirely on verified customer reviews left on AutoTrader and recognise retailers that consistently deliver an exceptional customer experience. The recognition highlights dealerships that go above and beyond for their customers, with every positive review contributing towards the final result.
The 12 JCT600 dealerships awarded AutoTrader Highly Rated status for excellence in customer service are:
These awards reflect the commitment of colleagues across the business who work hard every day to deliver outstanding service, helping customers enjoy a seamless and memorable vehicle buying experience.
For JCT600, customer experience is more than just a priority; it's a key part of the company's long-term strategy and has been since the business was founded in 1946. Having recently celebrated 80 successful years in business, our family-run company continues to build on our values that have earned the loyalty of generations of our customers. Reaching this milestone is a testament to the trust JCT600 has built over eight decades, with a continued focus on delivering exceptional service and investing in innovation.
Today, every dealership is measured against a range of customer experience metrics through the company's internal scorecard, with customer reviews and feedback playing a significant role in how success is assessed and continuously improved.
Andy Bateman, Customer Experience Director at JCT600, said:
In recent years, JCT600 has continued to invest heavily in enhancing every stage of the customer journey. This includes continually developing our partnership with Reputation.com to proactively manage our online reputation, respond to customer feedback and make the most of the platform's latest innovations and features. Alongside this, we have invested in a new lead management system, enhanced customer communication journeys, AI-powered live chat and continually improving digital experiences. Every investment is focused on making it easier for customers to do business with JCT600 while delivering the very best levels of service.
We also continue to invest in our manufacturer portfolio to ensure customers have access to one of the UK's strongest selections of automotive brands. As the industry evolves and demand for electric vehicles continues to grow, we have welcomed innovative new all-electric manufacturers such as XPENG and AION, alongside our established partnerships with many of the world's leading automotive brands such as Porsche, Mercedes-Benz and Volkswagen. By continually evolving our portfolio, JCT600 is committed to offering customers greater choice and ensuring it can meet the changing needs of motorists both now and in the future.
As we continue our journey towards delivering the Best Customer Experience, this record-breaking achievement is another significant milestone and a true reflection of the care and commitment shown by colleagues across the business.