Now in our 75th year, and with our official birthday in June edging closer, we’re delighted to take the wraps off our new logo.
Created in partnership with Manchester-based creative agency, Code, our new primary logos stays true to our roots, while also embracing a more modern, fresh feel.
Put our outgoing and new logos next to each other, and you’ll notice how the new design is lighter in weight, with some extra space for each of the elements to breathe.
Gone are the chunky overlapping zeroes, and in comes a cleaner, more contemporary interpretation.
It’s the first time we’ve updated our logo in several decades, and we think this new one will serve us well for decades to come. Look out for it appearing across our dealerships and brands over the coming weeks!
Added: 27 January 2021